Tata Motors, a major Indian automotive manufacturer, has put in motion a customer-focused “Horizonext” strategy for its Passenger Vehicles business which includes a new Compressed Natural Gas (CNG) range – Tata Indica CNG, Tata Indigo CNG and Tata Nano CNG. These vehicles are expected to be available around September. The new versions feature new colours and graphic designs, enhanced exteriors, improved high-quality suspension to offer a better ride, multimedia entertainment options and introduce the Feather-shift gearbox (F-shift gearbox).
Speaking at Horizonext, Mr. Karl Slym, Managing Director, Tata Motors, said, “While the Indian automobile market has become intensely competitive, our goal is to enhance our market leadership in commercial vehicles and move to a strong podium finish in the passenger vehicle market. Horizonext is the next step in line with the company’s mission to be passionate in anticipating and providing the best vehicles and experiences that excite our customers globally. We are igniting that passion — so that customers are central to us, in what we are offering in our products, in the manner we are engaging with them at our dealerships, and in the processes we have adopted in servicing their vehicles.”
(Source: Tata Motors)